Portfolio
Adidas / Graphic Collective
We were privileged to produce a piece for Adidas in conjunction with Graphic Collective, the design firm for Adidas kids’ outerwear. Council Bradshaw (partner and Creative Director of Deja View Media) led the DVM team in the field and in post as we created a sales video for Adidas that enabled their national sales force to show off the Spring 2007 line up of Adidas kids’ outerwear. Graphic Collective, a leading design firm that is responsible for the look of all the Adidas kids’ outerwear, set the theme for this year’s sales initiative as “Breakout Performance”. They wanted something that really caught the attention of the Belk and Macy’s buyers and showed off the clothes in a creative-sports-fun-breakout-performance kind of way.
